by Eric Ewe | Apr 17, 2013 | Digital marketing articles
If you have not heard, Google Affiliate Network is shutting down in a few months. Yup, and it isn’t Google’s Pigeon Rank joke. It was announced on Google’s blog by the head of GAN at about 6pm CST on BlogSpot. So if you are a merchant, what should...
by Eric Ewe | Mar 30, 2013 | Digital marketing articles
Optimize your PPC campaign by using keyword matching feature as this will help you get your Ads in front of more relevant customers, and lower your cost. Utilize keyword matching options to your keywords will help manage the search results that will trigger you Ad to...
by Eric Ewe | Mar 15, 2013 | Digital marketing articles
The utilization of cell phone and mobile devices to surf the internet have seen a dramatic adoption rate within the last 5 years. Long gone are the days of using bulky PC to get on the internet, as the smart phone has literally revolutionized mobile internet access...
by Eric Ewe | Feb 22, 2013 | Digital marketing articles
Update: 8/23/2020 Email marketing is one of the most powerful marketing tools available to businesses of all types and sizes. After all, Direct Marketing Association (DMA) puts email marketing’s ROI for 2011 at $40.56 for every $1 invested, and it crept up to $42 in...
by Eric Ewe | Feb 11, 2013 | Digital marketing articles
The placement on search engines has become a critical element of any successful online marketing strategy. A well put together Search Engine Optimization (SEO) strategy can deliver up to 60% of an organization’s web traffic at a fraction of any marketing...
by Eric Ewe | Jan 30, 2013 | Digital marketing articles
Pay Per click (PPC) marketing have been proven to assist in acquiring new customers, generating leads, building up sales or creating brand awareness. The benefits of PPC marketing can be attributed to consumers who searched on Google/Bing and have the intent to buy,...
