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SEO, “nofollow” and what’s the big fuss
Google announced on Tuesday, 9/10/19 that they are making updates to enhance their system to help capture signals via the "nofollow" attribute, and adding two more attributes to further, "rel=ugc" and "rel=sponsored". WHAT'S THE BIG FUSS The last time the NoFollow...
What makes it an Enterprise SEO program?
What makes it an Enterprise SEO program for a company? All websites drive a portion of their traffic through SEO, but how would you categorize a program as an Enterprise SEO program and manage it differently than a traditional SEO website? Sorry Folks!! There isn’t a...
Affiliate Program Management: What motivates affiliates?
At the very elementary level, affiliates will promote an affiliate program because they are being compensated for their efforts by earning a reward (usually $$). Affiliates might do a social media post about a merchant's product, prepping an e-mail to feature a Store...
Website CMS migration: What you want to know, and do for SEO
In the event that you have outgrown your web site Content Management System (CMS), or you are just not happy with the existing web site solution, these are some of the things you want to know and should do that focus on for your SEO before pulling the trigger to...
Google algorithm June Core Update, three weeks later
Google announced that the June 2019 Core Update started rolling out approximately at noon on June 3, 2019. So what does that mean for you and your SEO ranking? You should have seen changes in one way or another with your SCO rankings, impression, or clicks, especially...
Promotional vs transactional email: what’s the difference
Promotional email is usually get towards selling or promoting a specific product/service with a call to action to engage with the sender of the email. There is a wide array of promotional email and may comprise of monthly newsletters, new product offers, and sales or...
Free SSL Certificate to make your site HTTPS
In an article that was published for benefits of HTTP vs HTTPS, you will clearly see that there is only upside for having a site that is on a secure http protocol (HTTPS). If you have been searching (high-and-low) to make your site HTTPS to improve security and...
Website technical check list for the holidays
With Thanksgiving over, the holiday shopping season is usually the busiest time of the year for any e-commerce site. For some companies, the whole year’s profitability hinges upon this season to make or break the year. With Black Friday kicking off earlier and...
CPA offers, some advance tips
Tricia Meyer published 3 tips when running CPA offers, and I cannot agree more about watching for the cap in her last tip. I have personally worked with Tricia when I worked at Wyndham, I know that she does have a strong following for all things Disney from her...
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